Thanks to Zite, Twitter and Facebook, I come across a bunch of good reading every week, more than I can share on Twitter and far more than I can riff about here. But how to get the word out about these pieces?
So I’m going to try something new, something along the lines of what Jon DeNunzio does with his three clicks, but on a weekly basis, not daily, as Jon’s is. I’ll collect the links I saved to Instapaper and explain why they might be worth your time.
This big news at work this past week was the announcement that Post Executive Editor Marcus Brauchli would leave the newsroom at year’s end, replaced by Martin Baron of the Boston Globe. Here are a few articles about Brauchli and Baron:
- Mr. Baron Goes to Washington, by Peter Kadzis, ThePhoenix.com
- A Rocket’s Trajectory, by Scott Sherman, cjr.org
- Post Apocalypse, Gabriel Sherman, The New Republic
- Marty Baron warns press against fear and timidity, by Dan Kennedy, Media Nation
- Post’s troubles are a business problem, not an editorial one, by Ryan Chittum, cjr.org
A big-city sports columnist came one day to speak to our journalism class. At the end, there was Q&A, and I had a question: What makes your opinions better than anyone else’s?
His answer was just as blunt: People pay to read my opinions.
I recalled that story the other night over dinner with a college classmate, and I laughed to think that now I’m paid to read other people’s opinions.
(Thirty years later, that columnist is now an Anglican deacon.)
Interesting analysis from BGR’s Tero Kuittinen:
The app market has evolved from paid apps to free apps and as it turns out, the free apps proved to be stronger revenue-generators. Except that it’s not quite that simple. There is another, rare category of apps — games as vehicles for merchandising and franchising deals. This requires hundreds of millions of downloads to build brand awareness to the level that persuades major retailers such as Toys R Us and Hot Topic to pledge marketing support. …
A new wave of game vendors has figured out how to foster gradual growth of a loyal user base willing to pay for multiple upgrades inside the game.
Smart insight from George Buckenham about the rush to build apps.
There are 160,000 developers for iOS. Assuming each one buys an iPhone to develop for ($300 profit) and a single year developer account costing $99, they’ve generated $64 million of profit for Apple before they’ve even opened XCode.
Recall that one of the biggest bonanzas of the California Gold Rush went to Levi Strauss.
Facebook giveth and Facebook taketh away. App startups have known this for a long time; now The Washington Post and other news publishers are learning the same lesson as Facebook makes it harder for articles to go viral. …
Facebook says it is simply incorporating lessons it has learned about what kind of experience its users want. Specifically, they want more control over sharing.
Control over sharing, huh? Gee, who could’ve seen that coming.